Udini La Voz
Recording artist · Panamá to the world

Udini La Voz

Panamá started it. La Voz carries it forward.

Panamá is widely credited as the birthplace of reggae en español, the sound that grew into reggaeton. Udini La Voz is a Panamanian recording artist rapping in Spanish and English, carrying that legacy from Panama City to world stages like the FIFA Fan Festival.

15 Años 15 years in music World stage FIFA Fan Fest Bilingual Spanish and English Screen CREED II · 76ers · Hulu
Udini La Voz performing on the main stage at the FIFA Fan Festival in Philadelphia
Live at the FIFA Fan Festival · Philadelphia 2026
3
Albums plus a mixtape, with two new singles out now on Higher Than 7
33
Live performance credits across Philadelphia, New York, New Jersey, Delaware, Maryland and Panamá
7
Brand and commercial campaigns, including the 76ers, Hulu, Lowe's and AT&T
2
Countries he calls home: Panamá and the United States
Premios Hispanos de Delaware 2026 finale
♪ We Go Hard (Latino) · the hook
The signature record

We Go Hard (Latino)

A unity anthem for every Latino who keeps going when people count them out. He closed the 2026 Premios Hispanos de Delaware with it. It is the record Higher Than 7 is putting everything behind.

  • A hook crowds chant back. Two words a whole arena can shout.
  • Built for game day. Stadiums, gyms, warmups and highlight reels.
  • Bilingual by design. Spanish and English, so it travels across borders.
  • A message brands can stand behind. Pride, unity and hard work.
In the spotlight

World stages. Red carpets. Big screens.

From the FIFA Fan Festival main stage to the 2026 Premios Hispanos de Delaware, where he was featured among the Artistas de la Noche.

Behind the scenes of his awards night interview
♪ Amo A Mi Panamá · the chorus
Instagram · @udinilavoz Watch Udini La Voz on Instagram ▶ Open the reel Follow @udinilavoz
The story

A voice that crosses borders

Odin Palacio grew up in Panama City, Panamá. Today, as Udini La Voz, he is a fixture of Latino entertainment from Philadelphia to New York, and his reach keeps growing.

He records in Spanish and English, and he collaborated with Michael D. Ellis, an originator of reggaeton. He has performed at the FIFA Fan Fest and Philadelphia's Fourth of July celebration, closed the Delaware Hispanic Awards, and taken the stage in Panamá. He has also appeared in CREED II and in national campaigns alongside Joel Embiid, Ben Simmons and Jay Wright.

He hosts on television and radio, walks runways, and runs his own company for young people. Everything he does carries the same message: Latino unity, Panamanian pride and a seat at the international table.

La voz de Panamá. Para el mundo.
The vision · 15 Años

Fifteen years of building. Now breaking.

Udini has spent fifteen years earning every stage he has stood on. Year fifteen is about taking Panamá's sound to the world. This is the plan.

  1. 01

    One anthem, everywhere

    Make "We Go Hard" the Latino game-day chant: stadiums, gyms and creator videos, one hook at a time.

  2. 02

    New music every six weeks

    A steady run of releases in Spanish and English, each with short vertical videos made to be shared.

  3. 03

    Panamá to the world

    Collaborations with rising and established Latin artists, starting with Panamá's own scene.

  4. 04

    Big moments, big screens

    Sync for sports and brand campaigns, festival stages, and a 15 Años live show.

Support the movement

Every stream is a vote

Breaking an independent artist takes fans who move first. Here is how to help, whether you are a fan or you work in music.

Music

The catalog

An independent Panamanian artist making music that celebrates Latin culture, identity and unity. He has collaborated with Michael D. Ellis, an originator of reggaeton.

AlbumMe and My Musika
AlbumThe Passport
Double albumBarrio Love
New singleWe Go Hard (Latino)
New singleAmo A Mi Panamá
Own the new singles · $1.29 each
Buying the single pays the artist directly. Then follow on Spotify so you hear every new release.
Live

Stages he has owned

From the FIFA Fan Fest to the Fourth of July in Philadelphia, from Brooklyn parades to a casino stage in Panamá. Festivals, concerts, fashion shows, sports events, private events, clubs and campuses.

Closing performerDelaware Hispanic AwardsClosed the night with the Latin anthem "We Go Hard"
World Cup energyFIFA Fan FestPhiladelphia, PA
Fourth of JulyWawa Welcome AmericaPhiladelphia's Independence Day concert
Recording AcademyMúsica y SaborHosted by the Philadelphia Chapter
Several years runningPanamanian Day ParadeBrooklyn, NY
InternationalStarbay CasinoHilton Hotel, Panamá
See all 33 performance credits
  • Delaware Hispanic Awardsclosing performer with "We Go Hard"
  • A Night Of Cultural ExperiencePanama fashion show by Jaime Luna
  • FIFA Fan FestPhiladelphia, PA
  • Música y SaborPhiladelphia Chapter of the Recording Academy
  • Concierto de La HispanidadGente de Venezuela
  • Viernes CalienteWorld Cafe Live with De Tierra Caliente Band
  • Music Festival de La OportunidadTaller Puertorriqueño
  • Wawa Welcome AmericaFourth of July concert
  • Panamanian Day ParadeBrooklyn, NY, several consecutive years
  • Hispanic FiestaPhiladelphia, PA
  • El Sol Newspaper Latin MixTierra Colombiana, Philadelphia
  • Puerto Rican Day ParadesPhiladelphia, Bristol and New York
  • Peruvian FestivalUnion City, NJ
  • Hispanic FestivalBayonne, NJ
  • Hispanic Day FestivalWilmington, DE
  • Panama FestMaryland
  • Hispanic SummitRowan University, NJ
  • Barrio Love Album Release ConcertLyrics Lounge, Philadelphia
  • Abogados Arcia & Associates ConcertTerrace on the Park, Queens, NY
  • PhillyCAM Cammy AwardsPhiladelphia
  • Club VeraNew Jersey
  • 9th Annual Family FestivalThe Rotunda, Philadelphia
  • Reggaeton MadnessLatin Vibes, The Tap Room, Delaware
  • Urban Night Fashion ShowD Nichole Talent, Philadelphia
  • Starbay CasinoHilton Hotel, Panamá
  • 2019 ReunionLatin Vibes, Chalacos, Philadelphia
  • Atrevete TV ShowThird anniversary celebration, Philadelphia
  • Hector Camacho Jr. Boxing MatchDelaware
  • CANDO Basketball LeagueCamden, NJ
  • Latinas LifestyleEl Sol Newspaper, Philadelphia
  • First Responders Appreciation DayPhiladelphia, 4th annual
  • Latin NightMoshulu, Philadelphia
  • Dance AM TV ShowComcast and Verizon Fios, Philadelphia
Screen · Brands · Broadcast

On camera and on air

Film and television

  • CREED II · feature film
  • God Friended Me
  • TASK
  • The Watch · produced and directed by AT SoundZ
  • OLDHEAD · web series
  • Philadelphia Great Experiment

Commercial campaigns

  • Philadelphia 76ers · "Since 1776"
  • Hulu · with Joel Embiid
  • AT&T · with Joel Embiid
  • The Secret Life of Pets · with Ben Simmons
  • Lowe's · with Coach Jay Wright
  • Midnight in Havana · Four Seasons Hotel
  • Serenity Members Club

TV and radio host

  • Atrevete · monthly bilingual TV program by PhillyCAM Latino, on Comcast 66/966 and Verizon Fios 29/30
  • Higher Than 7 Radio · WPPM-LP 106.5 FM through PhillyCAM
  • Dance AM · TV performance on Comcast and Fios

Modeling and fashion

  • Barrio Love Clothing
  • Forman Mills photo shoot
  • Keith Layne Photography wedding catalog
  • Urban Night Fashion Show · D Nichole Talent
  • Panama Bicentennial Celebration Fashion Show
  • Sportluxe Enclave Fashion Show
  • Opioid Awareness Campaign shoot
Founder & CEO · La Torche LLC

Where fire meets purpose

La Torche is Udini's youth advancement initiative: structured, positive experiences that help young people grow. He partners with residential facilities, youth programs and social service organizations.

Basketball fundamentals Fitness and strength Yoga and mindfulness Music recording Painting and art Special needs programming

Community leadership

  • Panama International Tri-State Alliance and the Consulate of Panama in Philadelphia
  • Represented Panama at the Pan American Day Celebration and Scholarship Luncheon at the Union League
  • Philadelphia First Responders Appreciation Day
  • Hispanic Summit at Rowan University
  • A steady voice for Latino unity, cultural pride and international representation
Work with Udini

Bring the star to your stage

Festivals, brands, productions and programs work with Udini through Higher Than 7, which manages his appearances.

Live performance

Concerts, festivals and halftime

High-energy urbano latino sets in Spanish and English. Built for festivals, galas, parades, sports events, clubs and private parties. Closes shows with the anthem "We Go Hard."

Request a performance
Host and MC

Bilingual host for events and media

Former host of the Atrevete television program and a Higher Than 7 radio host on WPPM 106.5 FM. Award shows, cultural nights, conferences, livestreams and red carpets.

Request a host
Acting and on camera

Film, TV and commercials

Screen credits include CREED II, God Friended Me and TASK, plus national campaigns with the Philadelphia 76ers, Hulu, Lowe's and AT&T.

Casting inquiry
Modeling and brand

Fashion shows and campaigns

Runway and editorial work for Barrio Love Clothing, Forman Mills, D Nichole Talent and more. A natural fit for brands speaking to Latino and multicultural audiences.

Brand inquiry
Youth programs · La Torche LLC

Workshops that build young people

Basketball, fitness, mindfulness, music recording and art programs for schools, youth organizations, residential facilities and special needs programs.

Bring La Torche in
Speaking and appearances

Culture, unity and representation

Heritage months, Hispanic summits, campus events and community celebrations. A voice for Latino unity and Panamanian pride on stage and on the mic.

Request an appearance
Management · Bookings · Press

Contact Udini's team

Bookings, press, interviews and partnerships are handled by Higher Than 7. The form opens a ready-to-send email from your own inbox, and the team replies within two business days.

Management

Higher Than 7 · Anis Taylor

Instagram @higherthan7tv

Press and media

Interviews, features and photo requests. Choose "Press or interview" in the form.

Home base

Philadelphia, with stages across the United States and Panamá.